Vivienne Westwood

Creative Direction/ Window Display/ Store & Showroom Art

For the launch of Vivienne Westwood SS24 collection, Rachelle creative directed the visuals for the “Poetry & Art” night hosted at the Paris Boutique. She hand painted a large paper scroll keeping in tune with Shakespeare’s work as main inspiration. It acted as a stage for the recent collection pieces placed in the window displays of the stores. She Painted ornamental illustrations to pair with the poetry that hung in the store. To keep these illustrative visuals flowing throughout the whole event she painted fashion paintings of the latest bridal collection that hung in the private showrooms. Creating an immersive poetic experience for the guests.

Original Fashion Paintings inspired from the bridal Collection.

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Fashion Illustrations

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II. Vivienne Westwood x Rachelle Cunningham (Grazia)