Martell

Creative Direction/ Painting / Social Media (content creation)

Martell reached out to Rachelle Cunningham for the launch of their christmas special cognac, they wanted to create a warm and festive astmophere by placing their product in one of Rachelle’s paintings. They gave her “Carte Blanche” to paint from that brief what resonated with as well as come up with a creative reel on socials to film the process of making the artwork as well as the product appearing in the artwork itself. She painted a festive firework display on a peniche in Paris along the seine with two lovers enjoying new years together.